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Posts Tagged ‘media strategy’

Freelance Industry Ready to Fill Customer Service Gap

Strategically,  social media is used to get the right people in place, at the right time, and more importantly at the right price. The freelance industry is ready to fill the customer service gap.

Strategy Plan One

Strategy Plan One

June 23, 2012 

Eservice, Social Media and the Customer

With the social media craze estimated to grow by 37% this year, businesses must be ready to intercept social media friendly customers and serve them well.  It’s not just about speed of service to customers, but the other factors that play into building that customer base, and just as important, retaining those customers.

Here is a strategic look at customer service from the Eservice & Social Media business side, in this infographic from Bluewolf.

Ground-breaking customer service models driven by:

  • 87% customer demand for better service
  • 71% from pressures from competition 
  • 28% loyalty of the customer

Customer behavior when businesses screw up:

  • 17% leave after a single mistake
  • 40% hit the road after a two mess-ups
  • 28% have had enough after the third mistake

Social Media and Eservice Trends:

  • E-service (web, social media, chat) estimated to grow…

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